Web & Digital

Bespoke digital solutions instead of plain vanilla websites

Concept, Digital design, Programming

Exposé

Brand development is a multimedia undertaking where strategy, design and technology fuse together to create a cohesive identity. To succeed in the digital space, it is critical to have a clear focus on the most important part of the equation: the users. We develop interfaces, web applications and digital style guides that focus on people and how they connect with brands in a meaningful way.

Concept

  • Digital strategy
  • Information architecture
  • Wireframing
  • Digitales storytelling
  • Copywriting & editing

Digital design

  • Art direction
  • UX/UI design
  • Digital styleguide
  • Prototyping
  • User testing

Programming

  • Frontend programming
  • Backend programming
  • Content-Management-System
  • Website optimizing
  • Website administration

Process

Death to one-size-fits-all – tailor-made processes for each project

Customized processes based on our clients’ individual needs ensure that we deliver exceptional results. Blending efficiency and flexibility we adapt to the evolving requirements of each project – ranging from time tested classical approaches to innovative agile development methods.

Digital strategy

A sound digital strategy serves as a guardrail for the entire brand development process. We believe that identifying the context, environment, communication objectives, as well as the needs and expectations of users, is the cornerstone of effective digital communication.  Before beginning the active design process we seek to capture the essence of each of these aspects.

Information architecture

We design websites using a wireframe model to ensure intuitive user experiences and organized content structures. This model structures information and the correlations between content in a way that ensures the highest level of accessibility and easy to use and meaningful connections.

UX/UI design

We design websites to the highest aesthetic and technical standards. In doing so, we design »responsively« so that content is presented in a uniform and accessible way on all end devices. Users can find information quickly and easily while being guided strategically through the website to ensure an extraordinary user experience.

Copywriting & editing

To communicate effectively, text-based messaging must be targeted, clear, and concise. We get to the heart of our clients’ concerns, streamline and simplify complex concepts, and turn the intangible into the tangible – through sound editorial concepts, brand-based storytelling, and compelling copywriting.

Development & content management

We cover client-side and server-side development of websites and web applications (front-end and back-end) using standard web technologies (HTML, CSS, JavaScript) and common open-source content management systems (Wordpress or Drupal). This approach helps to keep the structure and content flexible and enables clients to manage their website without having to learn new systems or programming languages.

Testing & optimization

The focus of all of our digital projects are the users. To make sure they have the best experience with our products as possible, we build project prototypes at various stages of development, test our digital solutions with real users and use their feedback to improve our design. This iterative design process ensures that our web applications are not only useful, but are also fun to use.

Digital style guide

A digital style guide is the central reference point for successful digital brand communication. It ensures that users experience a consistent user experience across all digital media platforms and that new projects can be designed and implemented quickly and effectively for both internal and external audiences.

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